Wednesday, 11. November 2020 • Online
Going global: Expand your business abroad digitally
How to plan & execute an Export Strategy? Which Market Insights you need? Which tools can help you during the process? Learn about the latest trends in digital marketing to help implement new strategies and grow your business internationally.
The digital ecosystem enables you faster and more effective expansion on foreign markets, where you can also quickly adapt your tactics. On this webinar, you will hear about hypersegmentation and key insights, best practices & the Google tools you need to develop a successful Expansion Strategy.

Iordanis is a digital marketing enthusiast, who supports businesses to build their Digital Strategy & become multinational. An e-export strategist who has helped dozens of companies from the CEE region to enter new markets.
Andraž Štalec is the CEO and Co-founder of Red Orbit, the leading digital performance agency in Adriatic region. He is recognised as one of the best strategist and experts on digital marketing in Europe. His passion to follow trends and apply them to existing in-depth knowledge of data, analytics and performance is making him a great strategist with the ability to apply knowledge to practice. He is also a European search awards judge, Google certified trainer and a regular speaker at major international digital marketing events like SearchLeeds, SMX London, inOrbit, Superweek, SMXL Milan, OMCap Berlin, SEMDays, SEOZone, Webmarketing Festival, UK ecommercial conference etc.
About the event
What will we do?
Expand your business globally with Google, Iordanis Papadopoulos (Google)
Want to learn more about how to expand your business abroad digitally? One of your main obstacles in planning & executing an Export Strategy is the lack of Market Insights. Join Iordanis who will share Key Insights, Best practices & the Google Tools you need to develop a successful Expansion Strategy.
Improve your advertising effectiveness by using hypersegmentation on foreign markets, Andraž Štalec (Red Orbit)
Foreign markets offer a lot of opportunities, but at the same time, they can be extremely expensive to advertise. Andraž will explain how to use hypersegmentation to improve the effectiveness of advertising, maximize the advertising budget, and achieve superior results in foreign markets.
About the seminar
What will you learn?
- How export can help your business?
- How to plan & execute an export strategy?
- Which market insights do you need to go globally?
- Which tools can help you during the process?
- What is hypersegmentation?
- How can you use it to make advertising more efficient?
- How to use Google for your export strategy?
Where & when
November
11. November 2020, 14:00 - 15:00
Online
Agenda
This webinar will take place on Wednesday, 11 November 2020 from 14:00 to 15:00.
Agenda:
- Introduction (Red Orbit)
- Expand your business globally with Google, Iordanis Papadopoulos (Google)
- Improve your advertising effectiveness by using hypersegmentation, Andraž Štalec (Red Orbit)
- Q&A 15 min
In case you missed the event you can watch the video here.